Welcome to Jasey’s Toy Chest
Built for Magical Moments. Made for a Lifetime of Memories
No one said parenting would be easy.
Jasey’s Toy Chest is here to help.
Because a little support can mean all the difference.
Click here for some Advice From The Experts
What Makes Us Special
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Bringing Magic to Everyday Play
Did you know that just 15 minutes of play a day with your child can boost their mental health?
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Our Partnership with Early Learning Centre
Partnered with Early Learning Centre, a beloved British brand trusted by generations since 1974.
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Supporting Mental Health, One Joyful Moment at a Time
Working toward a brighter, more connected future for families through mental health support.
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Our Commitment to Sustainability
Proudly sourcing FSC®-certified materials for our products.
Meet the Founders
Brian and Lauren Bernstein are the husband-and-wife founders of Jasey’s Toy Chest. Married for nearly 35 years, they are parents of three and proud new grandparents. Together, they bring a lifetime of love, creativity, and resilience to this new chapter — building a family-led brand with a deeply personal mission: to honor their late son, Jason (“Jasey”), and help other families find joy, resilience, and connection through play.